混凝土結(jié)構(gòu)設(shè)計(jì)原理
定 價(jià):32.5 元
叢書(shū)名:“十二五”職業(yè)教育國(guó)家規(guī)劃教材
- 作者:《職通英語(yǔ)》系列教材編寫(xiě)組 編
- 出版時(shí)間:2016/9/1
- ISBN:9787040462319
- 出 版 社:高等教育出版社
- 中圖法分類(lèi):H319.39
- 頁(yè)碼:123
- 紙張:膠版紙
- 版次:1
- 開(kāi)本:16開(kāi)
《職通英語(yǔ)》系列教材旨在貫徹《國(guó)家中長(zhǎng)期教育改革和發(fā)展規(guī)劃綱要(2010-2020年)》,全面推進(jìn)中等和高等職業(yè)教育銜接,打造中、高職英語(yǔ)學(xué)習(xí)的完整體系,鞏固和夯實(shí)中高職學(xué)生的英語(yǔ)語(yǔ)言基礎(chǔ),全面提升學(xué)生的職場(chǎng)交際能力!堵毻ㄓ⒄Z(yǔ)工商管理模塊/“十二五”職業(yè)教育國(guó)家規(guī)劃教材》是“十二五”職業(yè)教育國(guó)家規(guī)劃教材《職通英語(yǔ)》的行業(yè)分冊(cè),旨在培養(yǎng)學(xué)生在行業(yè)領(lǐng)域的真實(shí)工作情境中的英語(yǔ)綜合運(yùn)用能力,深化行業(yè)認(rèn)知,夯實(shí)專(zhuān)業(yè)技能。本冊(cè)包含8個(gè)單元,供一個(gè)學(xué)期使用,配備電子版教參和音頻。
UNIT 1 Enterprise Cognition
Ⅰ. Starter
Ⅱ. Learn to Know
Passage One: Haier —— No. 1 Global Home Appliance Brand
Passage Two: Microsoft Corporation —— Forerunner of PC Software Maker
Ⅲ. Circumstance for Listening
IV. Circumstance for Speaking
Ⅴ. Extension
Ⅵ. After-class Snack
UNIT 2 Human Resources Management
Ⅰ. Starter
Ⅱ. Learn to Know
Passage One: Human Resources Management (HRM)
Passage Two: Being a Human Resources Manager
Ⅲ. Circumstance for Listening
IV. Circumstance for Speaking
Ⅴ. Extension
VI. After-class Snack
UNIT 3 Financial Management
I. Starter
II. Learn to Know
Passage One: Introduction to Financial Management
Passage Two: How to Manage Finance
Ⅲ. Circumstance for Listening
IV. Circumstance for Speaking
Ⅴ. Extension
VI. After-class Snack
UNIT 4 Marketing Management
I. Starter
I1. Learn to Know
Passage One: Marketing Management
Passage Two: Marketing Management Philosophies
Ⅲ. Circumstance for Listening
IV. Circumstance for Speaking
Ⅴ. Extension
Ⅵ. After-class Snack
UNIT 5 Quality Management
I. Starter
Ⅱ. Learn to Know
Passage One: Five Important Steps in Total Quafity Management
Passage Two: A Model for Total Quafity Management
Ⅲ. Circumstance for Listening
IV. Circumstance for Speaking
Ⅴ. Extension
Ⅵ. After-class Snack
UNIT 6 Production Management
Ⅰ. Starter
Ⅱ. Learn to Know
Passage One: Production Management
Passage Two: Production Management Methods and Models
Ⅲ. Circumstance for Listening
IV. Circumstance for Speaking
Ⅴ. Extension
Ⅵ. After-class Snack
UNIT 7 Research and Development
Management
I. Starter
II. Learn to Know
Passage One: R&D Management Duties
Passage Two: How to Become an R&D Manager
Ⅲ. Circumstance for Listening
IV. Circumstance for Speaking
Ⅴ. Extension
Ⅵ. After-class Snack
UNIT 8 Information Management
I. Starter
II. Learn to Know
Passage One: Enterprise Information Management
Passage Two: Information Technology in Business Management
Ⅲ. Circumstance for Listening
IV. Circumstance for Speaking
Ⅴ. Extension
Ⅵ. After-class Snack
Vocabulary