本書第一版2015年3月出版。幾乎涵蓋了對外商貿(mào)活動的各個方面。各章配有背景知識、熱身話題、詞語注釋、對話技巧、關(guān)鍵句型、練習與答案、對話翻譯等項目。該書力求貼近國際商貿(mào)實際，語言生動活潑，材料實用、有效、易記，可以幫助學習者了解和掌握實用商貿(mào)口語會話，提高學習者在國際商貿(mào)背景下應用英語進行有效口語溝通與交流的能力。第二版以工作過程為導向,以行動體系為依據(jù),梳理每篇課文的主題,理清每篇課文的編排思路。以任務型教學為指導構(gòu)建內(nèi)容,使課文中的內(nèi)容形式更活潑有趣;讓學生能掌握課文中的英語表達,更能體現(xiàn)以遞進式訓練為主線的訓練方式;依托現(xiàn)代教育多媒體技術(shù),實現(xiàn)角色扮演與會話、跟讀、口譯、測試等功能，2版保持原有書籍的體系和框架，進行了個別內(nèi)容的修改。
ContentsContents Part oneInternational Business English Coversation Unit 1Meeting Foreign Guests3 Section 1Objectives3 Section 2Project Introduction3 Section 3Background Information3 Section 4Model Conversations5 Section 5Conversation Practice8 Section 6Exercise9 Section 7Supplementary Reading10 Unit 2Making Phone Calls13 Section 1Objectives13 Section 2Project Introduction13 Section 3Background Information13 Section 4Model Conversations15 Section 5Conversation Practice20 Section 6Exercise21 Section 7Supplementary Reading22 Unit 3Traveling on Business28 Section 1Objectives28 Section 2Project Introduction28 Section 3Background Information28 Section 4Model Conversations30 Section 5Conversation Practice35 Section 6Exercise36 Section 7Supplementary Reading38 Unit 4At the Hotel41 Section 1Objectives41 Section 2Project Introduction41 Section 3Background Information41 Section 4Model Conversations42 Section 5Conversation Practice48 Section 6Exercise48 Section 7Supplementary Reading50 Unit 5At the Restaurant53 Section 1Objectives53 Section 2Project Introduction53 Section 3Background Information53 Section 4Model Conversations55 Section 5Conversation Practice60 Section 6Exercise60 Section 7Supplementary Reading62 Unit 6Visiting and Sightseeing70 Section 1Objectives70 Section 2Project Introduction70 Section 3Background Information70 Section 4Model Conversations71 Section 5Conversation Practice78 Section 6Exercise79 Section 7Supplementary Reading81 Unit 7Company and Products85 Section 1Objectives85 Section 2Project Introduction85 Section 3Background Information85 Section 4Model Conversations86 Section 5Conversation Practice93 Section 6Exercise93 Section 7Supplementary Reading95 Unit 8Marketing99 Section 1Objectives99 Section 2Project Introduction99 Section 3Background Information99 Section 4Model Conversations100 Section 5Conversation Practice107 Section 6Exercise107 Section 7Supplementary Reading109 Unit 9Meeting112 Section 1Objectives112 Section 2Project Introduction112 Section 3Background Information112 Section 4Model Conversations113 Section 5Conversation Practice119 Section 6Exercise120 Section 7Supplementary Reading121 Unit 10Recruitment129 Section 1Objectives129 Section 2Project Introduction129 Section 3Background Information129 Section 4Model Conversations130 Section 5Conversation Practice134 Section 6Exercise135 Section 7Supplementary Reading136 Part TwoPractical Course Unit 1Enquiries and Offers143 Section 1Objectives143 Section 2Project Introduction143 Section 3Background Information143 Section 4Model Conversations145 Section 5Conversation Practice152 Section 6Exercise152 Section 7Supplementary Reading154 Unit 2Acceptance and Order157 Section 1Objectives157 Section 2Project Introduction157 Section 3Background Information157 Section 4Model Conversations158 Section 5Conversation Practice164 Section 6Exercise164 Section 7Supplementary Reading166 Unit 3Terms of Payment170 Section 1Objectives170 Section 2Project Introduction170 Section 3Background Information170 Section 4Model Conversations171 Section 5Conversation Practice178 Section 6Exercise179 Section 7Supplementary Reading181 Unit 4Packing and Labeling185 Section 1Objectives185 Section 2Project Introduction185 Section 3Background Information185 Section 4Model Conversations186 Section 5Conversation Practice192 Section 6Exercise192 Section 7Supplementary Reading194 Unit 5Commodity Inspection and Customs Declaration200 Section 1Objectives200 Section 2Project Introduction200 Section 3Background Information200 Section 4Model Conversations202 Section 5Conversation Practice208 Section 6Exercise209 Section 7Supplementary Reading210 Unit 6Shipment and Delivery214 Section 1Objectives214 Section 2Project Introduction214 Section 3Background Information214 Section 4Model Conversations216 Section 5Conversation Practice222 Section 6Exercise223 Section 7Supplementary Reading224 Unit 7Insurance228 Section 1Objectives228 Section 2Project Introduction228 Section 3Background Information228 Section 4Model Conversations229 Section 5Conversation Practice235 Section 6Exercise236 Section 7Supplementary Reading237 Unit 8Conclusion of Business and Contract240 Section 1Objectives240 Section 2Project Introduction240 Section 3Background Information240 Section 4Model Conversations241 Section 5Conversation Practice246 Section 6Exercise246 Section 7Supplementary Reading248 Unit 9Claims and Aftersales Services256 Section 1Objectives256 Section 2Project Introduction256 Section 3Background Information256 Section 4Model Conversations257 Section 5Conversation Practice262 Section 6Exercise262 Section 7Supplementary Reading264 Unit 10Agency267 Section 1Objectives267 Section 2Project Introduction267 Section 3Background Information267 Section 4Model Conversations268 Section 5Conversation Practice272 Section 6Exercise272 Section 7Supplementary Reading275 參考文獻277
書單推薦
