教材的主要內(nèi)容如下: 1.嚴格按照《基本要求》編寫。 2.加大聽說技能、特別是實用交際能力的訓練,把培養(yǎng)一定的實用口語交際能力作為本教程的重要任 務。 3.加強對應用文等實用文體閱讀能力的培養(yǎng),滿足將在一線工作的學生實際的涉外交際需要。 4.認真貫徹“學一點、會一點、用一點”,“聽說讀寫譯并重”和“邊學邊用、學用結(jié)合”的原則。
Unit 1 Understanding Cultural Differences
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
Section 3 After-class Activities: Listen for More
Unit 2 Conducting a Survey
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
Section 3 After-class Activities: Listen for More
Unit 3 Making a Presentation
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
Section 3 After-class Activities: Listen for More
Unit 4 Establishing Business Relations
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
Section 3 After-class Activities: Listen for More
Unit 5 Promoting Products and Services
Section 1 Before-class Activiues: Getting Things Ready
Section 2 In-class Activities: Things to Do
Section 3 After-class Activities: Listen for More
Unit 6 Attending Fairs and Exhibitions
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
Section 3 After-class Activities: Listen for More
Unit 7 Managing Human Resources
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
Section 3 After-class Activities: Listen for More
Unit 8 Starting Your Business Online
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
Section 3 After-class Activities: Listen for More
Vocabular
Phrases